Sponsor
Alderman Wiser
Title
Adam's Outdoor Advertising - Billboard at 5200 Durand Avenue
Resolved, that the agreement with Adams Outdoor Advertising, Inc. and Adams Outdoor Advertising Limited Partnership titled “Agreement in Lieu of Board of Appeals Consideration of an Appeal to the City of Racine Board of Appeals” is approved.
Further resolved, that the Mayor and City Clerk are authorized to execute the agreement and necessary documents associated with it.
Further resolved, that the request by Adams Outdoor Advertising for a major amendment to the Regency Mall planned development to erect a billboard at 5200 Durand Avenue is approved, subject to the following conditions:
a. That the plans presented to the Common Council on May 5, 2015 be approved subject to the conditions contained herein.
b. That all codes and ordinances be complied with unless exceptions thereto are granted herein.
c. That all applicable permits are acquired.
d. That through the approval of this conditional use permit, and in consideration of the physical characteristics of the lands and uses surrounding the subject location, the Common Council authorizes the following exceptions to Municipal Code Section 114-1028(c):
1. Decrease required offsets of 75 feet to offsets no less than 30.55 feet for the billboard’s (advertising sign) distance to a residence district boundary line.
2. Waving of the requirement for the complete screening of the view of a billboard (advertising sign) from a residential district.
e. That the following design objectives shall be complied with:
1. The overall height of this installation (from yard grade at base of planter area to top of sign) shall not exceed 20 feet.
2. Lighting of the sign face shall be via downcast fixtures.
3. A three-course decorative block planter shall be provided around the base of the sign.
4. A landscape plan shall be implemented in accordance with an approved plan.
5. All plans, materials and colors are subject to th...
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